Become a Social Superhero (Wk 4): Flickr & YouTube aka the Dymamic Duo

Flickr & YouTube: The Dynamic Duo

This week’s Social Superhero “how-to” walks you through the why’s & how’s of using Flickr & YouTube for business. Exhausted yet? Yeah, all this social media stuff probably feels a little overwhelming. Here’s the good news: Flickr & YouTube are “simple” add on’s that can be easily managed in sync with your content calendar, while [...]

Become a Social Superhero (Wk 3): Sock-it-to-em With Facebook

SocialSuperheroWeek3

This week’s Social Superhero “how-to” walks you through the why’s & how’s of using Facebook for business. Yeah, everyone’s talking about it…but why should you be spending time hanging out on Facebook on behalf of your business? As the #1 fastest growing social platform (don’t believe me? Check these 2011 stats from Digital Buzz), the [...]

Become a Social Superhero (Wk 2): Blogging & Twitter-the One Two Punch

SocialSuperheroWeek2

Week 2 of our Social Superhero series walks you through the basics of getting organized & planning ahead with a content calendar, extending your blog’s reach using Twitter, and things to consider when evaluating how much time you should be dedicating to your blogging efforts.

Become a Social Superhero (Wk 1): Build your Twitter Network & Get in the Groove

superhero

We’re psyched to be kicking off a series called “How to Become A Social Superhero“.  This will be a boot week boot camp of sorts for anyone needing guidance in entering the Social Media arena.  The focus is on utilizing Social Media as a business or brand, but also extends to the establishment of your [...]

Tagging Other Pages On Your Facebook Business Page Wall: How-To & Ettiquette

tag-youre-it

This Facebook trick has been around a while, but not many people (at least not the people I know) are using it. Most likely, because they’re not even aware they can, or if they’ve notice other folks doing it, they’re not really sure how. ***Photo Courtesy of Lee Lilly via Flickr*** Tagging other Pages from [...]

Gravatars: What, Why, How

ok-gravatars

When you hear the word Gravatar, does it conjure up images of sci fi movies & computer geeks sitting in their dark rooms late at night computing with other geeks in far off countries?  Okay, truthfully, you may not be far off, but thanks to the emergence of blogging as a mainstream method of networking [...]

Social Media: It’s Really Not Rocket Science (Everyday Comparisons by Danny Brown)

Social Media Is Not Rocket Science

As a “new media consultant”, focused primarily on small businesses and new brands, I spend a lot of time listening to clients who are fearful of entering the world of Social Media.  Their list of fears is usually topped by the statement “I simply don’t have time to figure it out”.  With small business owners, [...]

Social Media and PR…A Happy Marriage?

happy marriage

I’ve started to notice a trend (specifically within my favorite niche: the Outdoor Industry, but I imagine it is also happening elsewhere), that has made me sit up & pay attention.  Brands are beginning to place all of their social media efforts into the hands of their PR firms. Seems like a happy marriage, doesn’t [...]