We are proud to announce that we are now designing our clients’ sites using the StudioPress Genesis Theme Framework for WordPress. Having designed several sites on their rock solid framework, we consider Genesis to be the smartest, most stable, and best supported structure on which to build a WP website or blog.
The Genesis framework gives us the perfect launching pad to create a powerful, easy to use & maintain site for you on a budget that won’t break the bank.
Why we feel Genesis is the Smart Foundation for Your Website or Blog:
1) Genesis is SEO Friendly
You want to make sure that you’re ranking well in the search engines so readers, customers, and clients can find you. And clean, optimized code is important for achieving the best rankings possible.
State of the art code and smart design architecture make it easy for search engines to see what you’ve got. With automatic updates to the Genesis Framework, you never have to think about it again. Your code will always be up to date and fully optimized.
Genesis themes have been fully search optimized by Greg Boser, partner and SVP of of search marketing powerhouse BlueGlass Interactive. Genesis will help your blog rank higher in the search engines.
2) Genesis Offers Great-Looking Turn-key Designs
You want sleek, professional design — without paying a fortune for it. The always growing library of Genesis turn-key designs give us an array of beautiful frames for your content. We can use these designs “out of the box”, or as starting points to create something unique to your brand & business.
3) Genesis Gives You State-of-the-Art Security
WordPress sites can be vulnerable to those who want to take your site down or exploit it for malicious reasons. Having your site hacked is an expensive, time-consuming hassle — and it can really damage your reputation. Genesis brought security expert and core WordPress developer Mark Jaquith in to make sure the Genesis Framework had the best security possible. With his help, they build the framework to follow all WordPress security best practices.
4) Genesis Lets You Update Your Site Instantly
Many sites are hacked (or just don’t use WordPress to the fullest) because they haven’t updated. And blog owners don’t update because sometimes it can feel pretty complicated.
Updating to the current version of WordPress and Genesis a snap. Everything is integrated, so you don’t have to call us every time updates are needed. Genesis tests all updates thoroughly, so you’re not playing guinea pig. Just click the button and you’re done.
5) Genesis Makes Future Updates to Your Site Easy
Once we’ve launched your site, you may want to continue updating and evolving as your business grows and changes. With Genesis, you’re just a few clicks away from creating new sections and functions. Even better, if you prefer to ask us to help with these updates, we can manage them in minimal time, minimizing your cost.
Widget Ready
WordPress widgets are the quick and easy way to add powerful functionality to your site. Without having to know anything about code, you can use simple “widgets” to add sidebars, social media sharing buttons, and much more.
Theme Options
Want to update your font size and choice? Change the categories you display? Adjust the number of posts you show on your home page? All these and many more can simply be selected from a drop-down box. Adjusting these critical options is easy, and your site is updated instantly (view options page).
Comment Functionality
Comments are a great way to build engagement and loyalty with your readers. Our themes give your readers a great comment experience, including threaded comments and Gravatar integration.
Ready for Advertising
Most themes are ready for advertising. Simply by inserting your advertising code, like Google Adsense, Azoogle Ads, Clicksor, or any others, into a text widget you can start collecting your advertising revenue.
Developed for Localization
A major feature of StudioPress’ themes are they are fully internationalized (I18n). This means all themes are ready to be translated by you into your own native language!
Auto-sized Featured Images
There are millions of blogs out there. If you want yours to stand out, you need to draw attention to your blog and articles … and nothing sparks interest better than using great images. But image management and creating thumbnails can sometimes be a hassle. Genesis has made thumbnails simple by integrating all themes to use WordPress featured image capability.
6) Genesis has Custom Widgets and Layout Options
Because the Genesis Framework has been widgetized beyond just the sidebar, they have developed some custom widgets for use on any area of your site. Here’s a list of the custom widgets available with the Genesis Framework:
- My Tweets – displays an unordered list of your latest Tweets.
- User Profile – displays the Gravatar of a user, as well as their bio and a link to an about page.
- eNews & Updates – displays an opt-in box for users to receive your posts by email.
- Featured Posts – displays post excerpts and a thumbnail to be used in a featured section.
- Featured Page – displays page excerpts and a thumbnail to be used in a featured section.
Another great feature is that you can “mix and match” layout. This means you can choose, via a radio-button, any of the 6 layouts for each one of your individual pages or posts. You’re no longer are limited to one layout for your entire site! Here’s a list of the 6 default layout options:
- content/sidebar
- sidebar/content
- content/sidebar/sidebar
- sidebar/content/sidebar
- sidebar/sidebar/content
- full width content {no sidebar}
Click on the thumbnails below to review some of the projects we’ve launched on the Genesis Framework…will yours be next? Contact us for your customized quote.
About Kristel Hayes